In 2000, scientists from ADA Technologies received funding from the U.S. Environmental Protection Agency (EPA) and U.S. Department of Energy (DOE) to develop a non-carbon product that could be used for mercury emission control from coal combustion while preserving fly ash use as a portland cement replacement. Chemical process engineers from CH2M HILL brought a wealth of experience to the product development effort and provided significant input to the production plan.
In 2003, Amended Silicates was formally established as a joint venture between ADA Technologies and CH2M HILL. The joint venture was focused on piloting, improving and bringing to market the Amended Silicates product.
In June 2009, the company received a Series A venture financing of several million dollars to support the operations and future growth of the company. In February 2011, Novinda received $6 million in Series C equity financing to support the product launch of the industry's first non-carbon reagent for mercury emission control in coal-fired plants.
The company name was changed from Amended Silicates, Inc. to Novinda Corp. in late 2009. The name Novinda was created from a combination of “novus,” the Latin root for innovation, and the word “industry” to reflect the company’s commitment to bringing innovative solutions to the coal combustion industry.